30 Insanely Simple Ways to Double Your Website Traffic and Leads

Inspired by Neil Patel,

Growing your web traffic can be overwhelming for many of us. There are thousands of web tactics that you can use and hundreds of content that explains in depth. If you had all of the time in the world, this wouldn’t be an issue, but the reality is, you don’t. Here's a summarized 30 Day Step-by-Step guide proven to double your traffic. If you read to the end, I'll also make a recommendation of how to shortcut this process.


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Day 1 – Do keyword research

Use free tools like this or paid tools. Test Your Theory. Set a Regular Writing Schedule

Set a schedule you can work with. Download and install the WordPress Editorial Calendar plugin
and start writing. Come up with topics you know your audience wants based on your previous keyword research, then segment them into workable “assignments” based on Hubspot’s blog matrix above. Brainstorm ideas that build off of what others have done or tackle a challenging subject from a different angle.

When it comes time to write, let your words flow without worrying about editing until you’re satisfied that you’ve said everything you wanted to say. If you’re having trouble getting started, it’s okay to let your brain spout pure gibberish or whatever’s on your mind until you unearth the real gold underneath all the rubble.

Day 2 – Create A Free Giveway Worth Wanting

PDF, E-Book, Samples, Free Trials.
Set up a one-page sales funnel and email and lead capture using this

Do a little research to learn what’s out there and already
available in your niche — then go the extra mile to craft something free that users will find helpful, interesting or entertaining. Ask yourself, “If I were just starting out in this topic, what would I want to know more about or see?” Failing that, ask them what their biggest challenge is with regard to your topic of expertise. Then go create that product and give it to your subscribers.

You don’t even have to take time to invest in fancy equipment or software to make this freebie. If all you can afford to do is take screenshots rather than a video capture — then do it and put them into a Word document and turn that into a PDF file. If you can’t afford Camtasia, try Camstudio (free screen recording software but with limited features), or create slides with Powerpoint (PC) or Keynote (Mac) instead.

The important thing is that you not let your desire to be perfect right out of the gate prevent you from taking action. If the information is truly as valuable and helpful as you plan on making it, they won’t care if you wrote it in the sand or printed it on gold-embossed paper.


Day 3 – Getting Your Giveaway into the Hands Of Eager Subscribers

Use email distribution services to automate this process
We are personally using this

Sign up with an email list provider that offers mobile responsive templates. If you already have an existing list, search ThemeForest for a mobile responsive design that can be used with your current provider. Set up your mobile responsive theme using the tools your provider gives you.

Don’t forget to make your introductory giveaway email a plain text message that explains how your subscriber can get started, what they can look forward to, the benefits subscribers receive, and an email or phone number in case they have questions. Oftentimes, your email messages are the first impression a potential customer has of you and your brand — make it count!

Day 4 – Create Your Social Media Accounts

Post consistently at least once a day.Use Hootsuite if you are managing multiple social media. Set up your social media profiles, or add your own creative touch to existing ones to make them look more lived-in and alive. Use SNAP or another social media auto-posting tool to make sure all your blog posts go to the networks where they’re the best fit.


Day 5  – Join Quora

Quora is a Q&A site where you login to read, contribute and vote on answers. Questions range from the eclectic “What’s the most important life lesson you’ve learned up until now?” to the helpful “what are the best tools for productivity” and everything in between.

Create an account on Quora, fill out your profile with your credentials, and join topics related to your niche. Look for unanswered questions and answer them. Other users can add to and vote on your responses which can in turn help to build up your credibility. Typically, you aren’t allowed to link back to your site beyond the profile unless you have a specific post that answers the user’s question in more detail.

With that in mind, Quora can be a real treasure trove of post ideas to help you determine what your audience is asking about, and, more specifically, how you can position yourself to solve their actual problems (rather than what you think their problems are).


Day 6 – Leverage Rich Snippets & Google Authorship

Download WP Customer Reviews Plugin to enable customers to write review on your site and have them displayed as rich snippets in Google or follow the webmaster Tools link above to learn how to set up this feature on your site.

Create an account on Quora, fill out your profile with your credentials, and join topics related to your niche. Look for unanswered questions and answer them. Other users can add to and vote on your responses which can in turn help to build up your credibility. Typically, you aren’t allowed to link back to your site beyond the profile unless you have a specific post that answers the user’s question in more detail.

With that in mind, Quora can be a real treasure trove of post ideas to help you determine what your audience is asking about, and, more specifically, how you can position yourself to solve their actual problems (rather than what you think their problems are).



Day 7 – Interlink Your Post

sitemap is a good starting point to make sure Google (and other search engines) can index all of the pages on your site, however it’s a good idea to make sure people can do the same. Ask yourself — if they’re reading your posts right now, what do they do at the end of the article?

If you can’t answer, then your site is lacking “stick-ability” which keeps users involved and on the site longer, thereby improving your relevancy score in Google and rippling across to your ranking. Buzzfeed is a great example of a site with stick-ability. At the end of every article, there are more related articles to whittle away at your productivity:

Take some time to interlink your existing posts using SEO Smart Links and your best keywords. Add the Yet Another Related Posts plugin or make appropriate changes to your code to display thumbnail images with your related posts. This will help increase the length of time spent on site, which in turn will affect Google’s measurement of relevancy toward your site.



Day 8 – Leverage Your Expertise

Make a list of the key influencers, both large and small, in your niche. Include the URLs of their blogs and their contact information and email address if any. You’ll be using this information shortly. You can also get tons of ideas for blog posts by searching what’s hot and in-demand right now using AllTop and Topsy.



Day 9 – Guest Blog

Inquire about guest blogging from a selection of the blogs and sites you made note of the day before. Check to see if they already have guidelines posted or if they accept guest posts. Suggest a topic you feel they haven’t covered, or covered enough. Craft a byline that includes a link to your own site plus the freebie that subscribers to your e-newsletter will get. If your guest post is successful, share it on your social networks and respond to comments promptly to encourage future posts.


Day 10 – Blog Commenting

Using IFTTT, use the blog post to SMS notification to be informed of when new posts are added to blogs you follow. RSS feed updates aren’t always reliable, especially with the demise of popular programs like Feedburner, so IFTTT makes sure you never miss out.

When crafting your comments, write an intelligent, well-thought out response, even if you don’t agree with the author. Remember that you aren’t doing this for backlinks so much as to get your name out there and encourage people to visit your site after reading the comment. “Do-follow” backlinks from the search engines are just icing on the cake!

The overall goal of the Ninja Outreach Tactic is to find influencers and automate the outreach. What exactly does that mean?

Well, it’s actually an all-encompassing goal for people who run blogs, podcasts, marketing programs and regular business websites.



Day 11 – Forum Commenting

Make a list of 2-3 forums with active, engaged communities and join them. Use your real name and photo where possible. Familiarize yourself with the guidelines, ask questions and give well thought-out answers. Doing this regularly is not intended to build backlinks (if it does, that’s great — but not necessary), but rather to establish relationships and network with fellow individuals in your niche and the people you serve.

The key to leveraging forums is to post consistently. Many people start out with the greatest of intentions, but then their activity dwindles as they get caught up in other things. Just a few minutes a day can make a significant difference, and if you’re able to include a signature in your posts, doing so will reinforce your experience and expertise while encouraging people to visit your site to learn more.



Day 12 Expanding On Social Profiles

Twitter – Short-and-sweet messages will thrive here. Use TwitPic or Vine to capture events in real time
Facebook – Photos and quotes do very well. Invitation for feedback, contest and stories generates engagement.
Google + – Share it with only relevant people who will benefit from your content.

As with blog commenting and forum posting, segmenting your content to appeal to the various social networks takes small, consistent amounts of dedication spread over a longer period of time. Take the time to develop exclusive offers and content for each audience, rather than just parroting your blog posts.



Day 13 – Advertising on Facebook

Sign up for Facebook ads if you haven’t already, and start creating your first ad. Choose the appropriate ad type to either grow your following of fans or to leverage the likes you already have into taking the next step. Use Facebook Insights to determine how well your ad is performing, then make adjustments to your posts accordingly. You’ll need at least 30 likes before you can use Insights.



Day 14 – Marketing on Linkedin

Once you’ve created your LinkedIn profile page and your company page, make sure you post updates to it regularly. Take advantage of LinkedIn advertising or recommendation ads to expand your reach. If you use WordPress or an industry-specific review service, check to see if an app exists through LinkedIn’s own apps page that you can use to boost your promotional efforts.



Day 15 – Marketing On Google + 

Connect with others in your industry through Google+ and promote a webinar-style Q&A, interview or behind the scenes event through a broadcasted Google+ hangout. The hangout can then be posted to YouTube and embedded on your own site for extra traffic. Setting up a Hangout is as easy as clicking the green button for Google+ hangouts in your G+ account and then inviting your participants. Try it out and then share it across social media and your site for extra traffic.



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Day 16 – Marketing On Pinterest

Start sharing on Pinterest. Don’t pin
every product or every page — but highlight
those you feel are the most important, entertaining or informative. By the same token, make sure every board you create has a purpose, and a clear supporting “cover image” that entices people to click. As with any social network, it’s important to stay relevant and update your boards often by (re)pinning other pins and engaging with the community rather than being your own little island.

One of the simplest ways to get started with Pinterest is to find what inspires you in your business and share it. People are always looking for something new, fresh or innovative — and Pinterest users are looking for the motivation to say “Hey, that could work for me too!” Also remember, more does not necessarily equal better — focus on quality pins over quantity.




Day 17 – Create an Infographic

Try out Piktochart to create your first infographic. Use an embed code generator to make it easy for people to embed the infographic on their own sites. Use a plugin like Social Image Hover or a Pinterest widget to make your infographic share-able on social networks, then submit it to high-traffic infographic galleries. Don’t forget to incorporate Click-to-Tweet featuring the most groundbreaking statistics you uncovered, as this will help redirect more traffic to your infographic, and ultimately to your site.



Day 18 – Look for Interview Opportunities

Sign up with RadioGuestList.com and look for
opportunities that match your expertise and the demographic you’re trying to reach. Most of these shows are small-time interviews, but it only takes one to create a ripple effect that will reach out to the bigger players in the field. I recommend setting up a separate email address just for RadioGuestList alerts.



Day 19 – Help a Reporter Out

Sign up with HARO at HelpAReporter.com with
an email address designated just for that purpose.
You’ll receive new alerts whenever a reporter needs an expert in a particular field. Not every one will be a match, but as the main story profiled on the home page demonstrates, it’s entirely possible to get a “lucky break” and get into a major magazine with a huge and active readership base.

Day 20 – Don't Neglect Local SEO

If you operate a locally-focused business, check out WhiteSpark and Yext to see what citations already exist
and to update and correct them so that they’re all identical. The more correct citations you get from other sites, like those featured on Yext, the higher your Google Places ranking.




Day 21 – Create an Animated & Whiteboard Explainer Video

  • The Problem (20 seconds max)
  • The Solution (5 seconds max)
  • How it Works (25-50 seconds max)
  • Call to action (10 seconds max)

Try your hand at creating an explainer video via either Sparkol or PowToon. Remember to focus on keeping it
short and to-the-point by introducing the problem, your product as the solution, how it works, and an easy call-to-action that users can take after watching the explanation.



Day 22 – Using Zemanta, a “Content Discovery Network”

You need at least 100 blog post or high quality content to begin. Once accepted, you will be sharing space with high network companies like Wikipedia, Facebook, IMDB and Amazon

Although Zemanta “interviews” every potential candidate the applies to their network, this doesn’t mean you can’t start things off on the right foot by getting in touch with them at Zemanta.com (click on Publishers) and see how your site can become a part of their content network.



Day 23 – The Power of Retargeting

Retargeting involves targeting customers through ads on other sites long after they’ve visited your own site. Depending on the type of retargeting you do, you can often convince them to circle back to visit your site by displaying a product they may have looked at, an ad for an item they searched for, and so on.

Retargeting tools – Adroll, Ebay Enterprise, Chango, Retargeter.

Test out a retargeting campaign for your most lucrative or in-demand products. Create two versions of your page and split test them during the campaign to see which brings the most conversions. It’s a marketing strategy that can easily pay for itself.




Day 24 – Become a Content Curator

People these days are busier than ever, and few of us have time to keep up with all the sites we want to read on a daily basis. To help deal with the overload, “content curation” was born.

Much in the same way as a museum curator selects the best art and sculpture for display, content curation involves a curator (you), hand-picking the best resources, sites and articles in your industry over a specific timeframe (usually a week).

Use Storify, Curate, Scoop.it or Quuu to your advantage.

If you’ve become the go-to person that people ask for resources and help in your topic area (or you want to be that person), consider content curating – not just to promote yourself, but to share the knowledge out there and give others a boost. They’ll pick up on your efforts, which can lead to guest posts, ad sponsorships and any other number of promotional ideas.



Day 25 – Leveraging Instagram & Contest

Hosting a photo contest on Instagram is a great way to encourage interaction with your brand and your customers, and across your topic’s community overall. Obviously, you’ll want to secure your company name on Instagram first and post photos for a few weeks to build up an audience and get people’s attention.

Check out Wishpond Instagram contest app, it makes the setup easy and dummy proof.

When creating your own Instagram photo contest, you’ll want to choose a #hashtag that’s short, memorable and clearly represents your contest. You’ll also want to make sure that your participants understand the contest rules.

While Instagram itself doesn’t have contest rules, it’s a good practice to stay involved with participants while your contest is going on — offering feedback and thanking them for their interaction. Beyond this, be sure to offer a prize that makes sense for your target audience — such as a goodie bag filled with your products, or three free months of your service.



Day 26 – Other Types of Media

Start turning those e-newsletters, articles and unused blog posts into something worth
sharing! Save your files as PDFs and upload them across these three major networks Slideshare, Scribd and ISSUU. Then use the built-in social networking integration tools to spread the word and reach viewers. Here again, quality is important, so take the time to make your digital issues, slides and content stand out with a professional design and a focused plan that will cycle traffic back into your site.



Day 27 – Leverage Q&A to Create a Short Video Series with Jing

Make a list of your user’s top 10 questions about your product or service. Download Jing (it’s free) and create your first screen recording, answering their question and enhancing your answer with either a simple screen-based tutorial or a basic slideshow that walks them through the steps you want them to take.

Once you get comfortable using Jing, you may want to upgrade to a more robust program like Camtasia for more detailed screen recordings and tutorials.



Day 28 – Outbrain

For best results with a site like Outbrain, you’ll want to:

  • Choose Your Title Carefully — Outbrain’s case studies
    have shown that titles with eight words performed best, enjoying a 21% higher click-through rate. Adding a colon or hyphen to denote a subtitle increased clicks by 9%
  • Photos Matter — Ads with photos got higher clicks than ads with logos.
  • Questions, Lists and Gallery Posts — Tended to work better than typical news articles.

Outbrain also has its own analytics program (called Outbrain Manage) that you can use to measure engagement. You can also incorporate your own analytics tracking, such as from Google, via the dashboard. Start out small at first and gauge your results carefully to make sure that your content is not only getting the kind of interaction you’d expect, but also that it’s getting the conversions you want and convincing people to take that next all-important step.



Day 29 – Adding To An Existing Conversation

Monitor sites like MediaGazer, PopURLs and other news aggregation sites to see what key influencers are reporting and sharing. Find something that strikes you and write your own rebuttal/counterpoint post, sharing your own experiences and findings.

Link out to the original article as credit for the “spark” that inspired your own post. In many cases, the original author will find and follow the pingback/trackback to see what’s being said that’s referencing their work.



Day 30 – Create Your Own Case Study

Interview your customers and reach out to find prospective case study candidates. Work alongside your sales or marketing team to identify some bright or up-and-coming stars that would be delighted to share their results. Interview them in whatever way they find most convenient and comfortable. Make sure to get their explanation of the results and strategy in their own words, rather than making it seem as if they’re reading from a prepared speech.

Finally, distil that information into visual displays and multiple formats to reach as wide of an audience as possible, then sit back and watch the backlinks come pouring in!




Still Seem Like a Ton Of Work? This is the Secret That Top Marketers Don't Tell You About.

For many of us, time is money, that's why a Ninja Tactic like this is a lifesaver that top marketers don't want you to know. Watch the free video to learn more 

Influencers are people who could potentially launch your business a little higher if you were to tweet with them, interview them on a podcast or blog, or even get a simple quote or testimonial to post on your book, website or marketing maerials.

For example, Kevin Muldoon would be considered an influencer in the blogging world, while someone like Seth Godin would be considered an influencer in the business realm.

The only problem is that it can seem frustrating, intimidating and time consuming when attempting to reach out to people like this. After all, if you’re trying to get a steady flow of guest posts or interviews, that’s quite a few emails or tweets you have to send out.

Ninja Outreach works to solve all the problems that come along with influencer outreach.

Ninja Outreach Pricing

It’s worth noting that Ninja Outreach offers a 14-day free trial, so if you’d like to try it out without any payments, this is the best option possible.

As for pricing after the trial, you can choose from four plans. We’ll outline the monthly plans, but keep in mind that annual plans are 25% off.

  • Blogger – For $49 per month you get support for one user, 1,500 contacts, a Chrome extension and unlimited searches and campaigns.
  • Small Agency – For $99 per month you get everything in the previous plan, support for two users, 5,000 contacts, automated email broadcasting and automated followups.
  • Large Agency – For $249 per month you get everything in the previous plan, support for four users and 25,000 contacts.
  • Enterprise – For $599 per month you get everything in the previous plan, support for 10 users and 100,000 contacts.

Finding Prospects and Seeing Which Messages Are Actually Working

The primary module on Ninja Outreach involves the whole process of sending out messages to influencers and figuring out whether or not the messages are working. It all starts with the templates, which are plain text and straight to the point.

You basically open up one of the preset templates and change around anything that would make it more desirable. You’ll also find custom fields for automatically pulling from your contacts and filling in things like contact, social and website information.

I particularly enjoy the automated email outreach campaigns, which you can construct in HTML format and save time by managing clicks, sends and opens. This potentially removes the need for a service like MailChimp or AWeber.


My favorite part is with the feedback you get from all emails. View open rates, clickthrough rates and reply rates to see exactly which of the templates are doing a good job for you. This ties into the in-app notifications, which essentially give you a little tap on the shoulder when one of your influencer prospects reply to an email. This all comes together to ensure that you don’t miss out on any of the opportunities that arise.

Your outreach history is all logged on the backend, while the auto-fill contact forms are there to speed up the sending process.

Possibly the most unique feature is how Ninja Outreach syncs with your email client to pull past conversations you’ve had with people. So, all of your emails are in one place, instead of forcing you to jump between Ninja Outreach and something like Gmail.

Tapping Into Instagram Influencers

As Instagram continues to become a hub for notable people, it’s not a bad idea to use the platform when trying to reach out and potentially become business partners or work on a project together.


It all starts by asking you to punch in a keyword and search for influencers in your own niche. So, for example, you could type in “authors” and reveal the Instagram pages of popular people in that niche. Filtering is allowed, so it lets you quickly see folks with the most followers.

All of the person’s, or company’s, information shows up on Ninja Outreach. This includes other social profiles, information from their websites and even contact information if you’d like to send them a message.You do have the ability to manage these relationships in the Ninja Outreach software, but if you’d like to analyze a list of people or transfer it somewhere else, Ninja Outreach offers a CSV export for your own use.


Overall, this module is pretty comprehensive, and it delivers information that you would never find by scrolling around on Instagram.

Locating Twitter Big-Shots

Instagram isn’t the only place to locate influential people. In fact, some would argue that Twitter is the best place to start a dialogue with someone who doesn’t have all the time in the world to reply to a long email. When you click on the Social Prospecting tab in Ninja Outreach, it reveals an area to search for your niche keyword. This is exactly like the Instagram section, so it brings up people who are tagged in that niche, along with their follower counts and locations.

That’s all fine and dandy, but the real information comes about once you start filtering and establishing a list of people you want to contact. When you open up one of the profiles it’s once again just like the Instagram section, with other social profiles, contact information, and even some profile photos.

I also noticed that you can evaluate metrics like Alexa rank, visits per month, comments per post, social shares per post and Klout score. All of these come in handy when you’re trying to figure out whether the person is worth talking to. For example, you may realize that one person is popular, but they don’t interact or post much on Twitter. Therefore, it might be a better idea to send them an email or check out their Instagram account.

Finally, a CSV export button is provided for your Twitter influencer lists as well. You do have the ability to make tags for these lists, and you can share the lists with other users in your organization.

Managing Your Relationships

Going through Instagram, Twitter, websites and the rest of the internet plays a huge role in located the people you find worthy of talking to. However, that still doesn’t mean that you’ve made any progress with the relationships.

Therefore, Ninja Outreach includes a relationship management platform to completely replace the complicated customer relationship management tools out there.

As with the social tools, this module allows for keyword searching. The only difference is that this area searches the entire internet. For example, if you punch in “fashion,” names of people will show up, along with their website and the people following them. Feel free to search for as many keywords as you want or import a spreadsheet from your other software.

Keeping track of your contacts is fairly simple, since the tagging inside the software lets you filter based on those tagged words. As an example, you can tag people as business prospects, bloggers, authors, manufacturers or whatever it is you need for your company.

The only problem is that this could lead to a giant list of contacts. Therefore, Ninja Outreach has a setting for marking the customer relationship status. This way, you know exactly where you are in the relationship process. It certainly avoids any awkward introduction messages that would go out to people you have spoken to before.

One problem I’ve seen with tools like Ninja Outreach is that personality is often sacrificed for getting tons of emails out to people. However, it seems like Ninja Outreach has this covered with the smart templates and analytics. Smart tags fill in more personal information, while the analytics reveal opens, clicks and replies.

And of course, the messaging history is all logged in Ninja Outreach, allowing you to look back at what was talked about before. From my testing it really removes the need for a CRM, and it actually looks cleaner and easier to navigate than most email clients.

Find Thousands of Business Leads With a Simple Search

The influencer finding tools are the primary components of the Ninja Outreach system, but what if you’d like to use this for managing business leads? This could be anything from executives to journalists.

It turns out that Ninja Outreach provides a separate search tool that works just like the ones we talked about above. All you have to do is punch in a keyword to reveal a list of possibilities.

In addition, the email finder tool prevents you from having to scan through company websites. It asks for a name and delivers the email addresses for that person. I particularly enjoy this feature since I’ve spent lots of time searching for the About or Contact pages on websites before. Now it’s all consolidated and presented when I search for a quick name.

Sale messaging templates are there for you as well, and the tracking comes into play when you’d like to see things like clicks, opens and replies.

Finally, the automation here is key, since the outreach tool lets you email your leads, track for interest, and follow up to replies. The messages sync with your email clients, and the overall objective of this section is to ensure that you know who to follow up with and keep those relationships fresh at all times.

Ninja Outreach Support

I like Ninja Outreach quite a bit, but the question of customer support always comes up at the end. After all, many quality online tools are ruined by the fact that you can’t get a hold of someone when you’re having trouble. Well, it turns out that’s not the case for Ninja Outreach, since they offer phone numbers for both UK and US customers, and the feedback seems to be positive.

A contact form is also provided, and you can schedule a call with the CEO, which I’ve never seen before in my long time writing reviews. Not only that, but the company has a program where they basically do all of the work for you. So if you don’t have the time to work with the software and find leads, you can pay extra.


In addition, a blog is there for updates and some guides, while the Academy serves as a crash course for things like strategizing, marketing, tracking and hiring.

The support from Ninja Outreach doesn’t disappoint, and the multitude of additional services and programs is rather impressive as well.

Who is Ninja Outreach For?

I would recommend Ninja Outreach to people who need to connect with influencers in order to make their business run. For example, entrepreneurs, businesses, e-commerce owners, bloggers who need to find places to guest post to increase their traffic. This is the perfect tool for that. Podcasters require people to interview. Ninja Outreach handles that as well. Along with content research, Instagram prospecting, link building and content promotion, Ninja Outreach seems to cover all of the bases.

So, give the free trial a go, and feel free to drop a line in the comments section below if you have any questions about this Ninja Outreach.


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